
Streamline your holiday rental business
Meet Smoobu
Your ideal channel manager
Smoobu is your all-in-one solution for promoting and listing your property on top booking portals – expanding your visibility while eliminating double-bookings.

With Smoobu's channel manager, you can make the most out of your listing on all major booking platforms:
- Automatically update all your calendars 24/7
- Synchronize all bookings and requests
- Automate daily guest-related tasks like messaging
… and more!
By using a channel manager like Smoobu, designed for homeowners managing one or more units, you can finally focus on what matters most: providing your guests with an unforgettable stay.
Smoobu is our Partner in the HomeToGo Group.
Exclusive offer for HomeToGo hosts
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Understanding Channel Managers
Your 24/7 booking assistant
In today's fast-paced world, travelers book accommodations at all hours. But who wants to be on call day and night, constantly updating availability to avoid double bookings? That's where a channel manager comes in – working tirelessly for you, in real-time, around the clock.

A Professional Tool for Small-Scale Hosts

As a private host, it's crucial to list your property on multiple platforms to maintain independence and maximize occupancy. A channel manager is your perfect companion in this journey.
While hotels have long used channel managers, there are now affordable options tailored specifically for private and semi-professional holiday homeowners. Whether you're renting out a holiday flat, a vacation home, or a guest room, a channel manager like Smoobu can be your best companion for success.
Let's explore how a channel manager can revolutionize your rental business.
6 key functions of a channel manager
An up-to-date calendar and synchronised prices on all platforms
The most important function of all: The channel manager keeps your calendars and prices up to date on all platforms
At the heart of a channel manager are the automated connections to the major booking platforms such as Airbnb, Booking or HomeToGo. The so-called API connection updates your listings and their availability in real time on all platforms. Guest information is also synchronized in this way: You can view and manage it centrally in the channel manager and no longer have to log in to the various booking portals.
For some small booking portals, the connection to the channel manager works via an iCal calendar. This automatically updates the availabilities within a few minutes.
While the calendar update ensures that you don't find any double bookings, the channel manager also synchronises the prices and helps you to market your holiday flat or holiday home in a time-saving manner. You can easily manage base prices and various seasonal prices in the channel manager. You only have to change prices once and don't have to log in to each portal individually – because the software sends the adjusted price to the booking portals. This saves you a lot of work and time!
All bookings in one place
Regardless of the platform on which your guest has completed the booking, a good channel manager allows you to manage all bookings directly in the channel manager. Here in the dashboard, you can see your current, past and future bookings at a glance. On the one hand, this is very convenient because you no longer have to log in at different places, on the other hand, it makes the bookings even clearer and you avoid possible mistakes that can happen in the challenging phases of the high season.
Automate repeating actions
The channel manager also allows you to centralise and automate recurring communication with your guests. This saves you valuable time for repetitive tasks and you won't forget anything even in stressful phases. You can prepare message templates and set them to be sent automatically at certain times (e.g. the day before arrival). The best channel managers for private hosts – such as Smoobu – also allow you to personalize the notifications, e.g. display the guest's name or use a specific language for this guest in the messages.
Premium partner status ensures quality
Another feature of a good channel manager is being recognized as a ‘Premium Partner’ of major booking platforms such as Airbnb, Booking or HomeToGo. The major providers thus ensure that the connection to their systems is fully developed and functional for the host.
Integrate further apps
There are numerous applications relating to the holiday rental business: dynamic prices, cleaning services, self-check-in and much more. Some channel managers such as Smoobu also allow you to integrate these apps and thus manage these services centrally in the channel manager. Another factor that saves you time and effort!
Reports and statistics
When it comes to finding out which booking portal ultimately brought you the best business, the channel manager will also help you. The channel manager provides you with an easy-to-understand overview of all data from all portals. You can see your occupancy rate and revenue per portal and start making decisions to optimise your rental business across all platforms. The centralized management makes it actually very easy for you to add further portals, allowing you to continuously increase your reach and optimise the occupancy rate of your holiday home.
Finding the best channel manager for you
Every host has different needs. Think in advance about what can help you grow your holiday business the most:
- Which tasks and processes are always the same and cost you a lot of time?
- Would you like to advertise your holiday home on more platforms, but don't have enough time to update all the information everywhere immediately?
- Would you prefer to manage everything centrally in one place, even if it's just one holiday home you're looking after?
When looking for the ideal channel manager, the most important question is:
- On which booking portals do you advertise or would you like to list your property? Look for a channel manager that offers automated connections for these booking platforms in order to maximise the many advantages of the channel manager for you.
Are the monthly costs worth it?
Yes and you can easily calculate this for yourself: How much time do you invest every day in managing your bookings on multiple portals? How many more guests could you reach if you advertised your holiday home on other portals? That adds up to a lot of invested working time and potential guests every month. The channel manager saves you time and allows your property more visibility without investing any additional time.
What do channel managers cost?
There are two pricing models: a fixed monthly price and commission-based prices based on the booking revenues. As is almost always the case, the fixed price is a better choice, especially as the number of bookings increases. But be careful with the details of the fixed price: is the entire software available at a fixed price or do you have to pay extra for certain add-ons? Ideal channel managers such as Smoobu, which are optimized for hosts with 1 to 10 units, offer the entire software at a fixed price - this gives you security when calculating and pays off from the very first holiday home.
For more information on managing your account and bookings, visit our Help Center.