November 2018, Berlin: HomeToGo, the world’s largest vacation rental search engine, celebrated a double-victory at The Drum Search Awards in New York City last night. After being named the “Organic Team of the Year” for 2018, HomeToGo’s in-house SEO team also received the coveted Chair Award from the judging panel.
Awarded by one of the largest marketing platforms in the world, The Drum Search Awards aim: “to shine a light and recognize the best work being produced by the US industry” Focusing on the incredible journey from US breakthrough and newcomer to market leader in just 18 months, HomeToGo’s in-house SEO team won over the expert panel of judges with their consistently outstanding results, innovation, creativity, and a demonstration of expert strategy at the cutting edge of industry best practices.
"This is a fantastic example of a brilliant, well-researched strategy, whose results prove just how influential SEO can be across channels and marketing silos,” said Chair of the judging panel and Senior Manager of Global Engagement at Microsoft, Purna Virji. "The deep thinking they put in to earn multiple wins across multiple concurrent platforms - both on the technical as well as the creative side - is something our entire industry can learn from.”
These awards are only the latest accolades in what has been a decorated year for the Berlin-based vacation rental metasearch engine. In June, HomeToGo was also awarded “Best In-house SEO Team of the Year” at the Search Engine Land Awards in Seattle.